1. Advertising age.

Request
cover image

Duke Libraries

Status
Available

2. Fortune.

Request
cover image

Duke Libraries

Status
Available

3. Redbooks. Advertisers & agencies international.

Request
cover image

Duke Libraries

Status
Available

4. Redbooks. Advertisers, business classifications.

Request
cover image

Duke Libraries

Status
Available

5. Redbooks. Advertisers, indexes.

Request
cover image

Duke Libraries

Status
Available

6. Redbooks. Agencies.

Request
cover image

Duke Libraries

Status
Available

7. Survey of buying power.

Request
cover image

Duke Libraries

Status
Available

8. Advertising diversity : ad agencies and the creation of Asian American consumers

Request
cover image

Duke Libraries

Status
Available

9. Ad women : how they impact what we need, want, and buy

Request
cover image

Duke Libraries

Status
Available

10. The king of Madison Avenue : David Ogilvy and the making of modern advertising

Request
cover image

Duke Libraries

Status
Available

11. The Advertising age encyclopedia of advertising

Request
cover image

Duke Libraries

Status
Available

12. And now a few words from me : advertising leading critic lays down the law, once and for all

Request
cover image

Duke Libraries

Status
Available

13. The 11 immutable laws of Internet branding

Request
cover image

Duke Libraries

Status
Available

14. The cluetrain manifesto : the end of business as usual

Request
cover image

Duke Libraries

Status
Available

15. Advertising and the World Wide Web

Request
cover image

Duke Libraries

Status
Available

16. The advertising business : operations, creativity, media planning, integrated communications

Request
cover image

Duke Libraries

Status
Available

17. Brand spirit : how cause related marketing builds brands

Request
cover image

Duke Libraries

Status
Available

18. The end of marketing as we know it

Request
cover image

Duke Libraries

Status
Available

19. How to use advertising to build strong brands

Request
cover image

Duke Libraries

Status
Available

20. Why we buy : the science of shopping

Request
cover image

Duke Libraries

Status
Available